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Helping businesses become more successful by utilizing the best resources to dominate their market.
The starting point of my team's relationship with my business clients is an in-depth strategic analysis of their market positioning. This includes analyses of:
- Company Strengths and Weaknesses
- Company Goals and Culture
- Customer Profiles
- Competitors' Market Positions and Shares
- Environmental Opportunities and Threats
The next step is to weigh the marketing avenues for reaching the client's goals. Once we have determined the optimal methods for reaching and expanding the customer base, we will also consider:
- Product Qualities
- Price Points
Direct and Email Marketing
We can send to your email target market or help you find an email list to send to. We can launch a new website that has a MailChimp Newsletter to attract more business or keep your customers informed of your plans. It comes down to the feature, function and benefit of what you can do for your customers that sets you apart from your competition.
- Feature: get more customers with exposure
- Function:send our a Newsletter or find customers with a valuable message that gets a response
- Benefit: your customer calls or emails you, you respond and close them for their Business and 10 Referrals
How do you do that?
Call me now!
Community Business Connections
One of the most valuable tools I bring to my clients is my extensive business network in the Greater Phildelphia Area. In addition to being able to introduce you with high quality Financial, Real Estate and Marketing connections, I love helping business owners forge their own alliances in the community. I am proud of my connections to:
- Power Match
- Power Lunch
- Meetup Groups
- Chamber of Commerce Groups
- Associated Builders and Contractors Inc.